GWH ASSOCIATES
SUCCESS
Experience, Execution, Relationships
SELL-SIDE B2B ECOMMERCE
Implementing a B2B web store and not sure where Punchout, cXML, UNSPSC and other B2B specific features and functionality fit in? We offer vendor-agnostic, experience based guidance that ensures you don't waste time and money creating a B2B store customers won't use (yes, this happens!)
BUY-SIDE B2B E-COMMERCE
Implementing an e-procurement system but struggling to get your supplier base onboarded? We can assess your supplier base and recommend products and services that lower the cost and complexity of the onboarding process from the supplier's perspective (yes, this is the problem.)
B2B SaaS STARTUP ADVISORS
We've founded, operated and advised many successful B2B SaaS startups on both the buy and sell side. Need advice on product development, product positioning, pricing, sales, partnering, hiring, and even fund-raising? Learn from our experiences and avoid the mistakes so many SaaS founders make.